What about my job?

This article is a more complete version of the small article found on page 2 of JD Premium’s Health News Journal. The article is “Don’t miss the miracle of referral marketing.” Use this article to train your downline in the importance of following the critical basics of referral marketing. What’s an opportunity? What’s a job? What’s the difference? You may think your current job offers an opportunity for advancement, for more money, for more responsibility, etc. But how does it compare with a referral marketing opportunity? What does this industry really have to offer you?

Let’s compare referral marketing with your typical job. What’s the real miracle in this industry? To make the comparison, consider this imaginary proposition.

Let’s say that at your new job you notice that every employee is wearing expensive clothes and driving car that seems far above what you suspect they’re making. Your curiosity gets the best of you, and you learn about…

The proposition
Your supervisor smiles broadly and tells you that for the next two years she would like to offer you the opportunity to work an extra five to ten hours a week—not doing the work you were hired for, but something completely different. “You’ll need to be absolutely committed to those extra hours…every week. No cutting corners, no excuses, no ‘sick days.’ Sounds easy, right?” You don’t mind a few extra hours at the office. Besides you could probably use the overtime. “Except… uh… there’s one thing… you won’t be paid anything for those extra hours. You’ll work the extra hours for the next two years…for nothing.

“At the end of the two years, however, if you haven’t missed a single week doing the exact tasks I’ll give you, you’ll be able to retire on full salary—for the rest of your life!” What?! She’s guaranteeing that, at the end of two years you’ll get your current salary each month for the rest of your life! You could quit working, devote your time to charity, hunt, fish,  travel, work in the garden, or do absolutely nothing; and your monthly paycheck will still arrive.

What do you think about the proposition now? Would you do it? Absolutely! Why wouldn’t you? But what if the extra work is going to be calling angry customers, cleaning toilets, or digging ditches? Are you still ready to make that sacrifice? I hope your answer is “of course,” because if that kind of work is too good for you, if you’re too good to clean latrines for a promise as big as that…you’re probably considering the wrong business. For a promise that big, would you be willing to take on a few new disciplines, develop some new habits, and learn several new skills? Would you give up after 11 months when a friend laughs at you for working without pay for those extra hours a week? For a promise as big as that, would your spouse offer some encouragement during the months without pay?

What if you asked around and learned that your co-workers had been taking advantage of “the proposition” for four or eight years in a row, retiring on full salary every two year, but keeping up the extra hours every week; what would you think? Would you want to sign up for the next two years and the next?

You see, that is the promise of referral marketing. That is the real opportunity in this industry. That is the way JD Premium’s compensation program is designed. We’re not saying that starting this business is the same thing as washing windows, but it will, no doubt, take you out of your comfort zone some of the time. It will force you to master new skills, develop new disciplines, take on new habits, and do things that may be totally new to you. But what new job change wouldn’t require these things? Will these new skills be any different from those you mastered at your last career change? You will have to invest time and money without immediate compensation for this huge opportunity coming down the road. But does this opportunity exist anywhere else besides referral marketing? No other industry gives you this kind of leverage—certainly not your job! The miracle of the industry So…what if you think that your job—your company—truly offers you an opportunity. You think you can work your tail off…put in 50, 60, or 70 hours weeks and climb the promotion ladder. You can have your 401K, stock options, or maybe a company car. That’s an opportunity, right? In reality…no. The opportunity in a job is only to trade a number of hours for a paycheck. Let’s be brutally honest, your relationship with your employer is probably something like this: You work only as hard as you have to so you to keep from being fired and the company pays you as little as they can so you won’t want to quit. Is that it…more or less? When you stop and think about it, isn’t that the relationship?

Your company has profit margins, overhead, and a board of directors to worry about. Their goal is to operate as lean as possible so that their margins are larger, their profits are as high as possible, and the executives’ homes have the maximum square footage. And when you stop putting in the hours, the checks also stop. The hours you spent burning the midnight oil are all lost. There is no leverage—no opportunity like referral marketing in a corporate job. It simply isn’t there.

And what about your qualifications, education, or experience? Can everyone climb the corporate ladder as easily as everyone else? To be honest, those with little education, those with ethnic or gender diversity, young people, seniors, and stay-at-home moms have little or no opportunity. It’s doesn’t exist in the corporate world. We’re not knocking the established systems, but we all know that the corporate door to success doesn’t open as widely to everyone. Why is referral marketing the only industry that offers a true, equal opportunity? Well, there are a couple of reasons. First, referral marketing has no bias. It doesn’t matter your ethnicity, age, education, gender, marital status, or whatever…referral marketing will work for anyone who works it the way it needs to work. It isn’t like a franchise or a retail store. It isn’t like most jobs. But there are success stories every day from single moms, cashiers, cosmetologists, construction workers, and even executives—all of whom have mastered the skills required to make referral marketing a true opportunity. We’re not talking about professional sales skills. We’re talking about hard working, ordinary people of all kinds building financial freedom. And the opportunity is truly as big as you want it. There are no glass ceilings in referral marketing.

Second, it offers true independence. When you become a referral marketer, you’re working for yourself. You’re not exchanging hours of time for an amount of pay. You’re investing your time toward a long-term residual income that, if done right, will never stop. Think of it like this.

In most jobs if your effort stops or slows down, so does your pay. Referral marketing is like being paid a little on the efforts of thousands of people that your cause-and-effect has set up. Once you’ve built a successful, stable organization, even when you stop working, the paychecks still keep arriving. That’s leverage, that’s true financial independence, and that’s a real opportunity. Now you understand the difference between a job and a true opportunity. And when someone tells you you’re crazy for chasing a referral marketing dream…tell them to go get a job!